Pricing your Home right at the Start!
Sometimes on listing appointments and in general converstions with family and friends about selling your home, recently I often come across the statement, "Tamara, we will just put the house on the market and just see what happens, if it sells it sells". In the past, I initially kept quiet when people made such comments . There is no need to get excited, especially when sellers may not be educated to know that this is not a wait and see market.
The Real Estate Market has changed a lot in the past 2 years and the "Wait and See" attitude does not work well for HOME SELLING. In fact if a home is not initially priced right it takes longer to sell and for LESS than it would of had it been priced right in the beginning.
Some sellers may be unaware that putting the house on the market requires many hours of marketing time and money spent to make sure your home is presented correctly. When a home seller decides to hire me to become the marketing agent for their home, home sellers go through a very detailed process of making sure your home is ready to make a great first impression to everyone who walks through the front door. The preparation of individual marketing materials and social media along with the full Prudential Real Estate Marketing Plan involves strategic planning involing your specific home.
My goal is to sell the home to the first buyer that walks in through your front door. That is a win win situation.
Home sellers need to take this home selling process very seriously and hire the agent who will bring them results.
"See what happens" is like winning the lottery. See how lucky you can get.
Home selling is never based on luck. Home selling is a very detailed oriented process for those who are ready to take it seriously. Sellers will be winners when the marketing plan of action is complete.
There's a famous quote, "Fail to plan, plan to fail".
Remember you are also very important as a Seller in this whole process. The longer your home is on the market, the more you have to be ready at anytime to have a BUYER through your home. At a moment's notice, you need to leave your home for showing. Maintaining your home in show room condition is part of your everyday life until your home sells. It is very inconvenient to live life when you live in a home that is for sale. So the faster it sells the better it is for everyone.
Price your home right and overcome the "See what happens" attitude. Hire an Agent who will do all they can to get your property SOLD.
Take Bill Gates or Warren Buffet for example. What would of happened if they ever thought in their career that the "Wait and See" Attitude was the way to go especailly without a plan. Where would they be today?
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Tamara Schuster, Broker
3rd Generation Realtor
Prudential Elite Realtors
1867 Bay Scott Circle
Naperville, IL 60540
630-886-9596
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